Empowering Athletes
to Perform with Purpose.
For youth and teen athletes ready to own their mindset, identity, and development.
AJ Core Performance helps youth and teen athletes build confidence, composure, consistency, and a strong identity in sport.
Athletes learn how to reset after mistakes, handle pressure, and develop discipline through simple mindset tools and routines that carry into competition.
The result is an athlete who understands who they are in sport, performs with more self-trust, control, and clarity, and shows up more consistently when it matters most.
Our Core Pillars of Excellence
Confidence + Self-Trust
Building real confidence through preparation, training, and mental & physical development so athletes trust themselves in big moments.
Composure Under Pressure + Emotional Control
Teaching athletes how to reset quickly after mistakes, manage emotions, and stay composed so they can perform their best under pressure.
Female Athlete Development
Developing female athletes mentally and physically while building self-awareness and a strong identity, so they grow into confident leaders on and off the field.
How We Build Confidence
Empower Her Development:
Improve Movement, Control & Durability
VIRTUAL
We follow a clear development pathway built specifically for female athletes during critical growth years.
Training focuses on core and hip strength, movement quality, and injury prevention to support healthy development and long-term performance.
Each step builds discipline, confidence, and physical resilience so athletes can train consistently and compete with control and confidence.
Youth Athletes :
Building Confidence, Resilience, & Character
VIRTUAL
For youth athletes, we focus on building the foundation for confidence and resilience.
Through fun, age-appropriate mindset training, athletes learn how to handle mistakes, stay positive, manage emotions, and keep trying when things don't go their way.
These skills help them enjoy sports more today, while building habits that support success in school, relationships and life.
Teen Athletes:
Developing Resilient, Self-Driven Athletes
VIRTUAL
For teen athletes, we help build the mindset behind long-term success.
Athletes will learn how to handle pressure, overcome setbacks, stay disciplined, and take ownership of their goals.
By developing confidence, self-awareness, and practical mental skills, they gain a roadmap they can use in sports, school, relationships, and life—long after the game is over.
"My mission is to build confident, resilient athletes from the inside out — so they can show up with control, clarity, and confidence in every moment."
The Coach Behind
AJ Core Performance
With over 17 years of coaching and performance training experience, I take a whole-athlete approach to development — helping athletes build confidence, resilience, focus, and composure on and off the field.
As a former athlete myself, I understand the pressure, self-doubt, emotions, and mental challenges that come with competition. That lived experience, combined with years of coaching athletes of all ages, allows me to connect with athletes beyond the physical side of performance.
I am a Certified Strength & Conditioning Specialist (CSCS-NSCA), a Behavior Change Specialist, Mental Performance Coach, and a youth athlete coach. I’m also a mom of four boys in the North Tampa area, which gives me a real-world understanding of the demands athletes and families face today.
My passion is working with the next generation of female athletes to build strong minds, strong identities, and lasting confidence. I help them develop a positive self-image while learning how to manage pressure, regulate emotions, stay focused, reset quickly after mistakes, and build a growth mindset they can carry into sport and life.
I believe performance is more than physical ability — it’s mindset, habits, emotional control, discipline, and how an athlete responds when things don’t go as planned.
My goal is simple: help athletes perform with confidence in competition and carry those same skills into everyday life.
— Amanda Jackson, CSCS | CPT | CES | BCS
Start Your Performance Journey
Ready to elevate your game? Fill out the form below to connect with Amanda Jackson and learn more about mental performance coaching for youth and teen athletes.